overstockArt.com Partners with Bravo, Magical Elves and Pretty Matches Productions to Launch Exclusive Line of Art from the Hit Series Work of Art: The Next Great Artist
New Line of Reproduced Artwork is Created by the Contestants of Bravo’s Hit Reality Series and Available Exclusively at overstockArt.com.
Written by Amitai Sasson on November 18, 2011
overstockArt.com announced last week that it has joined forces with Bravo and Magical Elves to launch a new line of artwork from the cable network’s series “Work of Art: The Next Great Artist.” The exclusive line of reproduced artwork is created by the artists participating in the creative competition series produced by Magical Elves and Pretty Matches Productions.
The artwork featured in “Work of Art: The Next Great Artist” will be made available for purchase exclusively on overstockArt.com following airing of new episodes each Wednesday. Reproduced artwork created by artists who competed in the first season of the show will also be made available for purchase. The new line will be available at overstockArt.com/workofart.html.
Bravo’s “Work of Art: The Next Great Artist” is a creative competition series that seeks to discover new talent and shed light on the artistic process that typically occurs behind closed doors. Assembled in New York City under the watchful eye of art world elites, 14 up-and-coming artists are ready to make their mark on the industry and battle it out for a solo show at the Brooklyn Museum and a cash prize of $100,000.
“We’re constantly looking for ways to innovate, furthering the proliferation of our brand while providing added value for our customers,” said David Sasson, CEO of overstockArt.com. “This collaboration will take overstockArt.com to the next level by leveraging our commitment to creating high-quality, affordable art with Magical Elves’ dedication to discovering today’s hottest up-and-coming artists and jointly bringing quality products to market.”
The “Work of Art: The Next Great Artist” canvas transfer art reproductions will be offered in a variety of sizes with prices starting at $119. Customized frames can also be purchased. Reproduced artwork is first available exclusively on overstockArt.com and will later be made available for purchase by overstockArt.com’s partner online retailers.
“This partnership builds on the success of both brands, providing us the unique opportunity to engage with our fans and viewers and to connect with consumers beyond the television screen,” said Ellen Stone, Senior Vice President of marketing for Bravo.
“Work of Art: The Next Great Artist,” is produced by Pretty Matches and Magical Elves for Bravo. Dan Cutforth, Jane Lipsitz, Sarah Jessica Parker, Alison Benson and Eli Holzman serve as executive producers.









Girl with a Pearl Earring (2004) – This beautiful movie give us a glimpse into the world of Johannes Vermeer in Holland, 1665. The climatic cinematographic treatment left me in awe. You wouldn’t think a movie could take form of a Vermeer painting, but Girl with a Pearl Earring is filmed with an amazing range of luminous glows that evoke the Dutch artist’s masterworks. Of course, it helps that much of the movie centers on Scarlett Johansson whose creamy skin and full lips have a luminosity of their own. Johansson plays Griet, a maid in the household of Johannes Vermeer, who finds herself in a web of jealousy, artistic inspiration, and social machinations. Though the pace is slow, Girl with a Pearl Earring genuinely conveys some sense of an artist’s process, as well as offering many chaste yet sensual moments.


















